OREO - Dale Un Twist
We've all opened an OREO for fun, and it's because OREO has always encouraged us to be less conventional, to be more playful.
We realized that when the cream is on the side, we can choose something more exciting. Trust the Twist (Dale Un Twist) is the campaign that challenges the conventional to do something more fun/unexpected/playful, and the best part is that we became part of a global launch.