Star your engines!

We challenged the 8 most important motor influencers in Spain to launch the new Gran Turismo 7. We took them to the limit, without brakes, and put the clutch to the floor to overcome 6 difficult challenges. To boost the campaign we hid a PlayStation 5 in the videos to win a PS5 and a limited edition 25 years of Gran Turismo 7.

In addition, to make a big splash on social networks, we held the first 24 hours of the Gran Turismo race with DJs, Sports Celebrities, journalist and lot of fun, in the best Le Mans style.